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COMMERCE

We love the idea of bringing our brand of ‘funny’ beyond just content on social media, but into exciting physical merchandise and experiences for our fans as well as for brands. 

GAMES

From a game that challenges Singaporeans
to survive and overcome obstacles,
to one that is about achieving the impossible “Malaysian Dream”, partner with us to co-create the next big game!

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LIFESTYLE

Whether is it a trendy Bubble Tea bag, a cool KTHXBYE street wear, or even a cheeky apparel reacting to the lastest talk of the town - we can do it all! 

SOCIAL SELLING

Tapping on e-commerce to
sell a brand's next hero product, Lazada KTHXBUY Weekly Bazaar is a joint partnership programme by both SGAG and
the Lazada Singapore team.

Adopting a KOL-based, weekly live-selling model, the partnership brings content-commerce to a whole new level.

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TOYS & PLUSHIES

Bringing on-screen characters to life.

More than just being cute and cuddly, our toys and plushies are about bringing digital content to life.

Our Nasi Lemak character 'Alemak', and our Off-Track card game Goopy characters plushies are extensions of our current online assets.